"Higher At Work is our preferred strategic partner for brand strategy and positioning work for tech B2B clients. They are unmatched in their insight and understanding of complex tech B2B spaces and work in an agile, informed manner with diverse stakeholders and project parameters. Their positioning and brand strategy recommendations are spot-on, reflecting the realities of the marketplace and providing a strong foundation to build campaigns on. Anu Ramani, Founder & Managing Director, Isoline Communications"

"While developing a marketing strategy, the simple 1st step is to understand your customers and ecosystem. Easier said than done. Marketing professionals do come with their expert lens and sometimes distant understanding of the people - customers and stakeholders. Higher At Work was able to help us understand the human psyche which drive the disposition, behaviour, and values of the customers and influencers we dealt with. Even now, most decisions are human made and dominantly driven by experience and emotions. Segmenting customers quantitively though useful leads us to overbear our understanding on numbers and averages. This is what Higher At Work was able to augment with their social and human-centered approach of understanding customers. I was quite grateful to Higher At Work for giving us a great fundamental platform on which to build next-generation retail formats, solutions for our partners and prepare a strategy roadmap for Bridgestone India. Ayush Paul, General Manager, Retail Marketing & Omnichannel E-commerce"